Bootstrapping a Company that Can’t Fail

One of my earliest memories is of me being at my childhood home, in my garage, pretending to be a shop owner. I’d gather a bunch of rocks or some old plastic toys and set up them and pretend to sell them to others. As strange as that sounds I really enjoyed it.

There was something about the idea of buying an item for a certain price and then selling it a bit higher that intrigued me. Even today…